Oats in Coats → Launch strategy & Creative & On-going Creative Direction & Development

Comprehensive content strategy & creative direction & execution for brand launch + ongoing refreshes

creative & content strategy + photo & stop motion production + paid social media ads + organic social media + animation + digital games + printable activity sets + e-mail marketing + web design + GIF stickers + copywriting + illustration

We continue to support Oats in Coats through a monthly relationship across all creative touch points.

Paid Social

Fun & Games

GIF Stickers

Printable Activity Book

Screen Shot 2021-04-01 at 11.47.46 AM.png

Screen Shot 2021-04-01 at 11.47.52 AM.png

Screen Shot 2021-04-01 at 11.47.57 AM.png

Screen Shot 2021-04-01 at 11.48.03 AM.png

Screen Shot 2021-04-01 at 11.48.12 AM.png

Screen Shot 2021-04-01 at 11.48.17 AM.png

Screen Shot 2021-05-18 at 12.38.48 PM.png

Screen Shot 2021-05-18 at 12.38.54 PM.png

Screen Shot 2021-05-18 at 12.37.58 PM.png

Screen Shot 2021-05-18 at 12.38.03 PM.png

Screen Shot 2021-05-18 at 12.38.08 PM.png

Screen Shot 2021-05-18 at 12.38.13 PM.png

Screen Shot 2021-05-18 at 12.38.19 PM.png

Screen Shot 2021-05-18 at 12.38.24 PM.png

Screen Shot 2021-05-18 at 12.38.32 PM.png

Screen Shot 2021-05-18 at 12.38.37 PM.png

Success Metrics

100+ digital & print assets

strategy + video + photo + animation + design + illustration

Innovative brand launch featuring best-in-class content

Robust creative and strategy content strategy including messaging development, organic & paid content plans, and complete creative development across digital & print for launch + 3 months of content for on-going communications across email, social, press, and web.

Strategy & Creative Direction & Concept & Production & Prop Styling & Photograhy & Animation

Creative Direction, Strategy, Concept, Styling, Design, Editing & Animation: Jamie Silver
Photography: David Lazarus

Man, did we have fun launching Oats in Coats!

It all started pre-launch. We prepared for a digital splash through a three-phase process, including Campaign Planning, Creative Planning, and Creative & Campaign Execution. With our small but mighty team (hi Dyanna & Daphne!) we develop the creative and messaging strategy and all the content across all touchpoints, including organic and paid across Meta, Instagram, and Pinterest, Blog, Printables, Email, Web, and Press, to support the launch of the absurdly delicious allergen-friendly instant oatmeal.

Deliverables include:
• Photo & stop motion production • Paid social media ads • Organic social media across Instagram/ Meta/ Stories/ Pinterest • Animation • Digital games • Printable activity sets • Email marketing • Landing, product, and blog pages • Product pages • Packaging • GIF stickers • Blog keyword strategy • Copywriting • Illustration

see more work

Stay in the loop.

Sign up to keep up with new work, events, & updates!