Creative Direction & Concept & Production & Casting & Prop Styling & Video Editing

Creative Production House: Corvus Creative
Producer, Creative Director, Casting, Location: Jamie Silver
DP: Tamino Castro
Lighting: Sean Moser & Mace Vannoni
Photography: Scott Gordan Bleicher
Prop Styling: Ashley Cheeks
Location: SK Studios

We have been working with Happy Family for over 5 years (!!!) and we still can't get enough. 
With the goal of the happiest images we could ever make, this project was a fun one for us. 

Through our partnership, we have fine tuned our paid content strategy to a place that delivers results. Leveraging our graphic approach, leading with products, tying in the happiest babies, and swapping our various text, we develop a collection of video assets that tell a complete story of what Happy Family products have to offer. 

For this production, we cast 12 babies to cover 6 products (more edits coming later...). Each little one crushed it, with the biggest smiles, the best bites, and the cutest claps - we have so many good clips it was nearly impossible to make these edits.

Twenty social ads ( x2 specs *ahem 40*) + 8 eCommerce videos + hundreds of stills - and more to come - these videos are hitting feeds and bringing smiles to parents everyday.